📒 How Google Works by Eric Schmidt

Genre : Business & Economics
Publisher : Grand Central Publishing
ISBN_10 : 9781455582334
Copyright Year : 2014-09-23
File Format : All Formats
File Download : 320
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Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time. In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.

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📒 How Google Works by Eric Schmidt, Jonathan Rosenberg and Alan Eagle

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Publisher : Books Content Development
ISBN_10 :
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📒 Summary How Google Works by BusinessNews Publishing

Genre : Business & Economics
Publisher : Must Read Summaries
ISBN_10 : 9782511035863
Copyright Year : 2015-07-01
File Format : All Formats
File Download : 9
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The must-read summary of Eric Schmidt, Jonathan Rosenberg and Alan Eagle's book: "How Google Works: The Rules for Success in the Internet Century". This complete summary of the ideas from Eric Schmidt, Jonathan Rosenberg and Alan Eagle's book "How Google Works" demonstrates how the power has shifted in companies due to the “Internet Century”. Individuals known as ‘smart creatives’ can now have a massive impact by knowing how to use modern tools to get fast results. Google has attracted these ‘smart creatives’ to get ahead, providing them with the perfect creative environment. Attracting ‘smart creatives’ depends on: 1. Culture 2. Strategy 3. Talent pool 4. Decisions 5. Communication 6. Innovation Added-value of this summary: • Save time • Attract ‘smart creatives’ • Use modern tools to get fast results To learn more, read “How Google Works” and find out how Google excels thanks to its individual ‘smart creatives’!

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Genre : Study Aids
Publisher : Instaread
ISBN_10 : 9781683787976
Copyright Year : 2017-06-14
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PLEASE NOTE: This is a companion to Eric Schmidt’s How Google Works and NOT the original book. Preview: In How Google Works (2014), Eric Schmidt and Jonathan Rosenberg share some of the new perspectives on management they gained during their tenure at Google. Google’s work culture has achieved iconic status and has become the subject of both admiration and parody… Inside this companion to the book: · Overview of the Book · Insights from the Book · Important People · Author's Style and Perspective · Intended Audience About the Author: With Instaread, you can get the notes and insights from a book in 15 minutes or less. Visit our website at instaread.co.

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📒 In The Plex by Steven Levy

Genre : Business & Economics
Publisher : Simon and Schuster
ISBN_10 : 1416596712
Copyright Year : 2011-04-12
File Format : All Formats
File Download : 432
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Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind Google, the most successful and most admired technology company of our time, told by one of our best technology writers. Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters—the Googleplex—to show how Google works. While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google’s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow, Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google’s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers—free food and dry cleaning, on-site doctors and masseuses—and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire. But has Google lost its innovative edge? With its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be evil still compete? No other book has ever turned Google inside out as Levy does with In the Plex.

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Genre : Business & Economics
Publisher : Google Play Books
ISBN_10 :
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In this report, you’ll learn the latest details about how Google Play supports and protects users and provides developers with a powerful global distribution platform, tools, and resources.

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📒 How Google Works by SCHMIDT ERIC

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Publisher :
ISBN_10 : 147363377X
Copyright Year : 2015-03-12
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📒 Google Adwords by Jeremy Preace

Genre :
Publisher : Independently Published
ISBN_10 : 1712363948
Copyright Year : 2019-11-27
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File Download : 180
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Do you want to know Everything About Google AdWords? What are the best strategies to rank at the top? Google Marketing is a phenomenal showcasing approach for business owners. You can show a promotion for your solution to individuals that are searching down your sort of solution at that details second WHICH are trying to find firms in your fundamental place. This type of concentrating on makes most business owners require to promote on Google. Everything About Google AdWords Google AdWords is a solution that can take your solution to the following degree. You can place as well as likewise run promotions which will definitely display exactly Googles search, also on the initial website. These promotions will definitely look like well as appearance smooth as well as attractive. Google settings these advertisements tactically at either the leading or base of their web page when individuals look your keywords. At the factor when a purchaser looks for a term or expression, Google will certainly reveal the client crucial discounts depending on the keywords used in the query. Websites that need their coupons to show up on the results web page deal on keyword expressions that they rely upon. People will certainly utilize these keywords when looking for their kind of organization. For instance, a handyman placed in Atlanta may supply on the search phrases such as "woodworking Florida," "Home timber products," or "woodwork devices." Contingent upon the amount you offer contrasted with different handymen in the area; your promotion may show up on the outcomes web page when individuals check for the terms you provide on. No matter the amount you give, Google additionally takes into consideration the importance along with nature of your advertisement as well as likewise website. So regardless of whether you have one of the most fantastic given, the promo for your shop will most likely never ever show up in search when someone looks for "labor residence work." You need to be a great deal extra certain with essential expressions. This guide will focus on the following: Choosing Keywords How To Build a Google Friendly Website Local SEO Begins at Home Website Content that is Keyword Specific Creating Compelling Ads Optimizing for Conversions Tips on Improving your Content Marketing Strategy Search Campaigns Ad Group Settings & structure Converting Your Followers How to Optimize Your AdWords Campaign... AND MORE! Get your copy today ... Scroll to the top of the page and select the buy now button!

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📒 How The Internet Works by Preston Gralla

Genre : Internet
Publisher : Que Publishing
ISBN_10 : 0789717263
Copyright Year : 1998
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File Download : 323
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The mystery is revealed at last in detailed color diagrams and explanations, graphically depicting the technologies that make the Internet work and how they fit together. You'll be able to understand and even one-up your computer geek friends after reading chapters on the Internet's underlying architecture, communication on the Internet, how the Web works, multimedia, and security and parental controls. For anyone interested in the Internet. Annotation copyrighted by Book News, Inc., Portland, OR

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📒 Theogony by Hesiod

Genre : Poetry
Publisher : University of Michigan Press
ISBN_10 : 0472069322
Copyright Year : 2006
File Format : All Formats
File Download : 116
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Written in the late eighth century BC by Hesiod, one of the oldest known of Greek poets, Theogony and Works and Days represent the earliest account of the origin of the Greek gods, and an invaluable compendium of advice for leading a moral life, both offering unique insights into archaic Greek society. There are a number of modern translations of Hesiod available, rendered in serviceable English, but until now no one has created a work of literature equal to the original. This translation is the result of a unique collaboration between a classicist and a poet, capturing in English fourteeners the works’ true poetic flavor while remaining faithful to the Greek text and the archaic world in which it was composed. This translation contains a general introduction, a translator’s introduction, notes, and a glossary. It will be of interest to general readers, students of and specialists in classical literature, and lovers of poetry. "This Schlegel-Weinfield translation of Hesiod is superbly crafted: compelling, unforgettable poetry to be read aloud with delight and gratitude." —Allen Mandelbaum, Endowed Kenan Professor of Humanities, Wake Forest University "This exciting and unique collaboration between a classical philologist and a poet will not just provide insight into archaic Greek society, but also offer something new: the opportunity to experience the richness of Hesiod's style, language, and modes of thought with remarkable fidelity to the ancient Greek. Weinfield and Schlegel make Hesiod sing." —Carole Newlands, Classics Department, University of Wisconsin "Schlegel and Weinfield have produced one of the most remarkable of a current resurgence of translations from the classics, allowing the modern world to hear a poet who may have known Homer. Hesiod’s song makes us understand why the Greeks thought a poet could draw dolphins through the seas or raise the walls of Thebes. Weinfield translates by ear and transfers what he hears to the page, resonant fourteeners, a worthy echo of the past." —Charles Stanley Ross, Professor, Department of English, and Director, Comparative Literature, PurdueUniversity Catherine Schlegel is Associate Professor of Classics, University of Notre Dame. Henry Weinfield is Professor and Chair of Liberal Studies, University of Notre Dame, and translator of The Collected Poems of Stephane Mallarme.

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